Personal Development

Clever Fox Planner: Walk Through & First Impressions

When I joined the Last 90 Days Challenge in October of 2018, I didn’t realize how much it would inspire me to be more intentional about setting goals.

I planned to use the challenge to see how much I could accomplish over the last three months of 2018 so that I would be on the right path for a successful 2019. However, as I tried my best everyday to follow through with the challenge’s daily habits, the 5 To Thrive, I felt like something was missing. I soon realized that I had not yet identified my why. 

Why was I incorporating all of these habits into my life? What was I hoping to accomplish? What was my end goal?

Then, as if by divine intervention, I came across a YouTube video featuring a little planner that seemed like the perfect tool to help me answer these questions: the Clever Fox Planner.

Because I’m guessing (or assuming!) that you are a budget-conscious person like me, you want know as much as possible about something you’re investing in to decide if it’s worth your money.

I’ve got you covered! Let’s dive into the Clever Fox Planner together!

*Note: This is not a sponsored post. I purchased the Clever Fox Planner with my own money, and all opinions are my own. 

Clever Fox Planner: A Walk Through

The Clever Fox Planner is designed to help you identify, track, and work towards your goals by incorporating time management, healthy habits, and gratitude into your daily life. Before we take a look at the planner, here are a few important things to know.

  • Price ranges between $19.95 and $24.95 on You can also purchase the planner on the Clever Fox website for around the same price.
  • Available in undated weekly or daily planning formats
    1. Weekly planner lasts 1 year
    2. Daily planner lasts six months
  • The planner comes in one size, A5, or 8.25 x 5.75 inches

Cover and Exterior Features

Goal-Setting & Time Management with the Clever Fox Planner

The planner is a book binding with a leatherette cover and a smooth, matte finish.

I love the simple aesthetic featuring the cute Clever Fox logo, instead of words and colorful designs,

There are several color options including sky blue (my choice!), black, pink, orange, turquoise, and purple.

You’ll also notice the red, green, and blue ribbons that you can use to mark your pages, and an elastic band to keep the planner closed, or stickers, receipts, etc. from falling out. The handy pen loop on this side will keep your favorite pen close by.

Goal-Setting & Pre-Planning Pages

Goal-Setting & Time Management with the Clever Fox Planner

One of the features that stands out to me most is that the first two pages prompt you to write down what you’re currently grateful for and passionate about.

I know that I can often forget about the positives in my life right now, choosing instead to focus solely on where I want to be in the future. While it is important to set goals and plan ahead, it is equally important to be grateful for what you have and where you are.

On the adjacent page, you’ll write down skills and habits that you want to adopt for the upcoming year so that you can incorporate them into your daily life, as well as affirmations to speak over yourself everyday.

Goal-Setting & Time Management with the Clever Fox Planner

The next two pages are full of blank space for you to create a mini-vision board. You can be as simplistic or creative here as you’d like, using stickers, drawings, or cut outs from magazines.

The goal is to create a visual representation of your goals that you can refer back to when you need a boost of  motivation. I am not the most artistic person in the world, so this will be a challenge for me. But, I am looking forward to putting my creative skills to the test!

Goal-Setting & Time Management with the Clever Fox Planner

After you’re done with gratitude, reflecting, and envisioning, it’s time to start writing down those goals.

The Clever Fox team has come up with 8 goal categories that pretty much cover the major aspects of most of our lives:

  1. Health
  2. Business/Career
  3. Family & Friends
  4. Significant Other & Romance
  5. Finance
  6. Personal Development
  7. Fun & Recreation
  8. Spiritual

There is space to write down three goals in each category, for a total of 24 goals. I really like that these pages provide a sort of goal brain dump, allowing you identify multiple goals before before deciding on a few top goals to work on for the year.

Goal-Setting & Time Management with the Clever Fox Planner

The My Focus page is where you’ll write down your 5 top goals from the prior pages. This will require some time and thought, as it can be difficult to choose only 5 out of the 24 goals you identified.

Helpful Tip: To narrow down your goals to a top 5, revisit the what am I’m passionate about section and your Vision Board, as they will likely reveal the goals and dreams that are important to you right now.

If you are starting your planner at the beginning of the year, avoid confusing goal-setting with making resolutions. Resolutions are simple statements about what you want to do, while goals require actionable steps.

The Mind Map page can help you break down your goals using the S.M.A.R.T. method: specific, measurable, attainable, relevant, and time-sensitive.

Monthly and Weekly Planning Layouts

Now we get into the meat and potatoes of what a planner is supposed to do: help you manage your time.

Goal-Setting & Time Management with the Clever Fox Planner

As mentioned above, the Clever Fox planner is undated, which means you can start using it anytime. I actually started using mine in November 2018 because I didn’t want to wait until 2019 to start working on my goals.

The month begins with a Sunday start to the week. For those of you who prefer a Monday start, this may throw you off a bit, but I think it’s workable.

One thing to note is that all of the monthly pages precede the weekly planning pages. So, you’ll have twelve undated monthly spreads back-to-back before you get to the weekly spreads.

Goal-Setting & Time Management with the Clever Fox Planner

The Clever Fox planner takes your monthly planning a step further than the typical appointments, birthdays, and events and encourages you to incorporate good habits and behaviors.

The left side of the two-page monthly spread gives you prompts to plan for the month including Habits To Adopt; Skills To LearnThings To AvoidPlaces to Go; and People To See. I find this super helpful for pre-planning, as it allows me to write down what I’d like to accomplish for the month before assigning those tasks to specific days.

The bottom of the first page includes a section to write out the goals for the month. Here, you could take one, maybe two of your top five goals of the year and break them down into actionable steps to take each week.

At the bottom of the next page, you can reflect on how the month went in terms of your plans and goals, writing down your wins and things to improve upon for the next month. Reflection is an important part of planning, reaching goals, and overall self-improvement.

Goal-Setting and Time Management with the Clever Fox Planner

The weekly spread provides quite a bit of planning in a relatively small space.

The left side of the spread is where you’ll do your typical weekly planning, including tasks, appointments, reminders, etc. Interestingly, unlike the monthly spread, the weekly page has a Monday start to the week.

The right side is a sort of overview of the week including your main goal, priorities, to-do list, and habit tracker.

I absolutely love having a habit tracker in my planner because it forces me to hold myself accountable to stick to my daily habits. Some of the habits I track include water intake, workouts and reading.

At the bottom is another section similar to the monthly spread where you can reflect on the week’s wins and things to improve.

Planner Extras

Goal-Setting & Time Management with the Clever Fox Planner

The planner comes neatly packaged in a nice, sturdy box with the cute fox logo on the front. At the modest price point, the keepsake box is a nice extra that you can actually put to use.

The box can be used to store your favorite items, as a drawer organizer, or however you see fit.

Goal-Setting & Time Management with the Clever Fox Planner

In the back of the planner, there are a lot of dot grid pages that you can use for anything, from bullet journaling, taking notes, creating lists, and doodling. The notes pages make up about 1/3 of the planner, giving you plenty of space for creativity and more detailed goal-tracking.

Goal-Setting & Time Management with the Clever Fox Planner

The planner also comes with cute icon stickers, coupons for future planner purchases, and a card with tips on how to customize the planner for your own use.

Clever Fox Planner: First Impressions

Now that we’ve taken a thorough tour of the planner, I’d like to share a few of my first impressions, including the planner’s good points, as well as characteristics that I will definitely have to adjust to.


  • While not the cheapest planner out there, the modest price point of $19.95 – $24.95 is really fair considering the quality and detail that the planner has to offer.
  • Unlike many planners that require stickers or inserts for customization, the Clever Fox Planner comes customized for goal-setting and planning, providing prompts to help you start setting goals immediately.
  • The undated layout allows you to start using the planner anytime. This also eliminates wasted space because you can skip weeks when you don’t need to plan due to holidays, travel, etc.
  • The extra notes pages in the back of the planner provide lots of space for additional planning and journaling

Possible Cons & Things I’ll Have to Adjust To

  • The A5 size is quite small, allowing little space for planning. If you write large or have a lot of daily tasks, this might be a challenge for you. I also use a BIG (8.5 x 11) Happy Planner as my wellness planner, which provides a lot of space for writing, so this will be an adjustment.
  • As mentioned above, the planner is very structured, which leaves little space for decorative stickers and personalization. This isn’t a con for me, as I use stickers sparingly and prefer functionality to decoration

I am very excited to dive into the Clever Fox Planner. I am all about personal development and productivity and am sure that this planner will be just what I need to start working toward my goals.

What kind of planner are you using for goal-setting and time management? Are there any features of the Clever Fox Planner that stand out to you?

Goal-Setting & Time Management with the Clever Fox Planner

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